Authors on Twitter: Who’s getting it right?

by mariaschneider on April 21, 2009

3231178720_5e2c1c45a8_mThe writing community has frantically embraced Twitter within the past few months. And it’s been a delight to watch well-known authors find their voice in this new medium. With Twitter’s restriction to 140 characters, it’s surely proven challenging for authors who are used to writing in thousand-word increments to communicate with such intense brevity.

I’ve watched as NYT bestselling authors wonder in type why in the world they’re doing this and what they’re supposed to be writing about anyway. And I’ve also noticed quite a few hit their stride.

Last week, I asked this question on Twitter and on the forum:
Who are the authors that are getting social media right?

So in response to my question, here are five of the standout authors who seem to have found their voice on Twitter. They’re very different kinds of writers ranging from fantasy authors to narrative nonfiction to women’s fiction.

5 Writers Who Are Getting it Right

Neil Gaiman
@neilhimself
Sample Tweet: “That’s enough world for tonight. The me & @mgaiman late-night-while-working-on-the-sofa Buffython is paused. Now sleep & dreams & g’night.”

“Neil Gaiman uses his blog and twitter to communicate about his books, other writers, movies, and the world in a way that connects him not only to his fan base, but expands that base.” -Libby Nicole

James Rollins
@jamesrollins
Sample Tweet: “Busy few days. Preparing for documentary video shoot and preparing for the Jake Ransom tour. I have been writing of course!”

“Thriller writer/ fantasy writer James Rollins (aka Clemens) goes out of his way to be accessible to his fans through Twitter. Following him gives you a real sense of what it might be like to be a celebrity author. He takes his fans along for the ride.” -mariaschneider

Susan Orlean
@susanorlean
Sample Tweet: “First donkey sighted just miles from the Casablanca airport, under a billboard for a cellphone company.”

“Absolutely one of my favorite authors to follow on Twitter. Orlean writes literary nonfiction and she is drawn to eccentric stories, like her well-known book The Orchid Thief. She’s currently researching donkeys in a middle-eastern village. You get a real sense of her writing process from following her online and her she comes across as personable, entertaining and accessible, which I find inspiring from such a well-known author. Even though she’s never self-promotional, her social networking really makes me want to continue following her, and of course, buy her books.” -mariaschneider

JA Konrath
@jakonrath
Sample Tweet: “I’d eat more vegetables if, instead of vitamins and minerals, they were filled with more essential compounds. Like caffeine and alcohol.”

“His blog tour put him on my radar and he left a breadcrumb trail back to his website. There, he had a free download of the first chapters of his new book. I read and was hooked. I bought a copy. And I was impressed. It was the first time I had bought a novel based on smart advertising. Konrath’s “Afraid” campaign is a template on how to use the internet to effectively promote fiction.” -Craven

Allison Winn Scotch
@aswinn

Sample Tweet: “BLOGGED: How much ownership should you feel over your novel’s film adaptation? Me? Mostly none. http://bit.ly/3GJh43.”

“I get a kick out of Allison Winn Scotch’s tweets. She doesn’t push a lot of writing sites or info, but she always has a fun energy that I like.” -Lisa

Be sure to follow these authors. There’s much to be learned about how authors can use these new social media tools to build and expand their readerships.

Please feel free to offer your take in the comments or be part of the ongoing discussion on the forum.

-Maria Schneider (@mariaschneider)

Flickr photo by respres

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{ 7 trackbacks }

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{ 16 comments… read them below or add one }

Kimberly Zook 04.22.09 at 5:15 am

This is really helpful! Thanks for doing this, because Twitter is so new to me and something I’m not sure if I’m ready to jump into. Like blogging, reading blogs, and finding blogs to follow, Twitter seems to be overwhelming for the novice. I appreciate the examples here that you’ve provided to help a newbie like me get a bit more out of Twitter.

James Rollins 04.22.09 at 12:57 pm

Thanks, Maria, for the acknowledgment! Now and in the past, you’ve been tremendously supportive!

Maria Schneider 04.22.09 at 1:50 pm

Well, look who it is, James Rollins/Clemens! Thanks James, nice to see you here! Maria

Alex Fayle | Someday Syndrome 04.22.09 at 2:04 pm

Ooh fun! All 5 followed. Looking forward to seeing their tweets.

annie 04.22.09 at 10:20 pm

I totally agree about Konrath’s Afraid campaign. I have learned quite a bit from following him.

Thandelike 04.23.09 at 4:16 am

Thanks so much for this, Maria! These are major authors, and they are definitely using Twitter well. But Twitter may be most powerful for authors not as well known.

As the coeditor of an anthology by foreign women in modern Turkey, and an American living abroad in Istanbul, Twitter has been an invaluable tool to bring me closer to the world I work in, and up to speed on my industry. (You can see my more detailed post about this yesterday: http://tiny.cc/jYVAa)

I meet my readers and my publishing world colleagues to discuss not only issues relevant to my first book, but also to the memoir I am currently writing, and the rapidly changing state of publishing. I’ve also connected with professionals who are giving me feedback on my work in progress and who are active in the niche communities I will be promoting my book when it’s published.

Allison Winn Scotch 04.23.09 at 9:51 am

Thank you, Maria! Honestly, I’m learning as go, as I’m relatively new here, but I’m truly thrilled (THRILLED!) that I must be getting something right! :)

lance reynald 04.23.09 at 10:34 am

Orlean is a delight even at under 140 characters.

Saundra Goldman 04.23.09 at 11:50 am

Many thanks. It’s nice to see what’s working.

Michael Pokocky 05.13.09 at 10:43 am

Great post!
I am following and am followed back by all these authors on both my personal @michaelpokocky account http://twitter.com/michaelpokocky and my group on twitter: @thecalvenigroup http://twitter.com/thecalvenigroup | The intersection of IDEAS between writers publishers and web thought leaders.
Nothing more to add because between the two of us we covered the point that writers must take control of their careers and become web centric if they want to sell their books. However building the relationship comes first and the sale of the books is a natural sale meaning their is no push or pull going on.

DJClicheDarknes 05.15.09 at 10:04 am

Don’t forget @hodgman ! He is kind of a genius. Idiot savant maybe? Maybe not. Holder of complete world knowledge? Yes indeed….. :) Wonderful article!

banana_the_poet 05.18.09 at 2:07 pm

I’ve really taken to Twitter & met many extremely interesting & amusing people thanks to it. I mostly use it for fun & games & sharing my very silly poetry. But it has encouraged me to share my more serious poetry & also my work in progress novel – One Piece at a Time.

I hope I’m amusing & entertaining people as much as they are me.

Michele Brenton
@banana_the_poet

Laura Manivong 06.15.09 at 9:57 am

Very cool list. Twitter can get overwhelming so I’m glad to check out these authors. Thank you!

Louise Curtis 07.22.09 at 9:42 am

Maria, do you like any of the fiction people are sending out through twitter?

As one of hundreds of twitter tale writers, I’m trying to be better by reading more in the “genre”.

Here’s an eg – a preview of my very first story post (which will be tweeted in real time from 1 August 09 to 30 September 09).

1 August. 8am
Sun. Pain. One eye dried shut. I cracked open the other and saw land. ‘Sol!’ I said.
‘Captain Sol,’ she rasped – and collapsed.
‘We’re saved,’ I said. ‘Right Sol? SOL!’

here’s my details, in a not-so-subtle quest for more followers:

To follow Louise on twitter, search for:
Username: Louise_Curtis_
Name: Felicity Bloomfield
Email: fellissimo@hotmail.com
Or go to the blog of the story for more information, including help with twitter:
twittertales.wordpress.com

Victoria Twead 07.24.09 at 10:03 am

Gosh, so much to learn! Thanks for spelling it all out so clearly. Going to use all this great advice for the launching of my Chickens.

Roger C. Parker 08.12.09 at 7:39 am

Dan Schawbel , author of Me 2.0: Build a Powerful Brand to Achieve Career Success , offers a prototype example of using Twitter to leverage a book into a enthusiastic tribe of 33 thousand followers.

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